Overview
Marketing Analytics studies data to evaluate marketing activities. Students will learn to analyze data through accepted approaches and procedures that results in enhanced decision-making for marketing professionals. Marketing analytics studies patterns in economic and consumer data that can be used to improve an organization’s marketing strategy. This major will provide a good foundation for the program at Moravian.
university
Location:  
Bethlehem, Pennsylvania
Award:  
BS
Where:  
Campus
No
Duration (in years, unless specified):  
4
Type:  
Full-Time
No
Explore the degree
At University’s beautiful campus, you’ll find a diverse and welcoming community that will teach you life skills along with having fun.

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