Find your way outside. #GetOutThere using AllTrails and discover trails that fit your nature.

AllTrails is the most trusted and used outdoors platform in the world. We help people explore the outdoors with hand-curated trail maps along with photos, reviews, and user recordings crowdsourced from our community of millions of registered hikers, mountain bikers, and trail runners in 150 countries. AllTrails is frequently ranked as a top-5 Health and Fitness app and has been downloaded by over 55 million people worldwide.

What you’ll be doing:

• Empowering the team with actionable insights about our users and their behavior, to support acquisition, engagement, retention, and monetization initiatives
• Sharing findings, insights and recommendations across the broader organization
• Standardizing reporting metrics based on key business objectives
• Monitoring KPIs, flagging potential performance improvements to the team early and often, and keeping the team informed of progress
• Partnering with teammates to develop and adapt analytic event definitions, testing frameworks, and segmentation criteria
• Create and design A/B experiments, reports and dashboard to track progress, analyze the results and provide decision recommendations
• Collaborate cross functionally to drive alignment and consistency in measurement
• Identifying technical and strategic gaps in our analytics infrastructure and proactively driving best-in-class solutions

Requirements:

• 5+ years of work experience in statistical or data analysis for B2C teams
• Expert level experience running product A/B experimentation
• Proficiency with SQL
• Proficiency in creating, maintaining, and supporting data visualizations and interactive dashboards with tools like Looker
• An understanding and excitement in building out optimized tables and views in a Data Warehouse/Marts
• Strong attention to detail, analytical, and a problem solver
• Expert communication skills, including the ability to persuade and inspire, a knack for breaking down complex concepts, and a proactive attitude towards knowledge sharing

Bonus Points:

• Functional experience in product and user behavior analysis
• Experience with analytics platforms such as Amplitude or MixPanel
• Experience with modern Data Warehouses like BigQuery, Redshift, or Snowflake
• Experience with transformation tools like dbt or Dataform