A safety net during turbulent times. Independent risk guidance in an evolving state of international trade. The ability to protect the sustainability of your business while focusing on future growth.

That’s Atradius Trade Credit Insurance.

With a strategic presence in more than 50 countries and access to credit information on more than 240 million companies worldwide, Atradius understands business. Its credit insurance, bonding and collections products help protect companies throughout the world from payment risks and losses associated with selling products and services on trade credit.
Atradius means safe trading – it’s that simple.

Are you a seasoned digital marketing professional with a passion for driving results in the financial services industry? We are seeking a dynamic and motivated Digital Marketing Specialist to join our international marketing team. As the Digital Marketing Data Specialist for North America, you'll play a pivotal role in expanding our online presence and engaging with our diverse clientele across the USA, Canada, and Mexico.

Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across various platforms including Google Ads, LinkedIn ads, and other social media channels.
• Manage and maintain the company's website using a Content Management System (CMS), ensuring content is up-to-date and engaging.
• Proficiency in CMS development is crucial, and knowledge of HTML or other coding languages is a plus, as you'll be involved in implementing new systems in the upcoming months.
• Utilize Customer Relationship Management (CRM) software, preferably SalesForce.com, to nurture and track leads, enhance customer engagement, and support sales efforts.
• Collect and analyze data to measure campaign performance, website traffic, and customer behavior, providing actionable insights to enhance marketing strategies.
• Collaborate with an international team of 5 to align digital marketing efforts and share best practices.
• Support and develop Marketing Automation Systems (Pardot, HubSpot)
• Contribute to content creation, ensuring consistent messaging and branding across digital channels.
• Maintain a keen eye for detail to uphold the quality and accuracy of all digital assets.
• Provide support and training to team members, and contribute to ongoing learning initiatives.
• Report to the Regional Head of Marketing on campaign performance, trends, and future recommendations.

Location:
Preference given to Baltimore/NYC but for the highly qualified right candidate we can offer remote based solution with possibility to travel to Baltimore office.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• 3+ years of hands-on experience in digital marketing, including Google Ads, LinkedIn ads, and social media management.
• Experience creating web pages and analyzing digital traffic data
• Proficiency in using a CRM, preferably SalesForce.com, to manage leads and customer interactions.
• Familiarity with Content Management Systems (CMS) for website maintenance.
• Strong analytical skills to interpret data and make informed decisions.
• Experience in the financial services industry is a plus but not mandatory.
• Excellent attention to detail and ability to manage multiple projects simultaneously.
• Positive "can do" attitude with a drive to achieve results.
• Effective communication and collaboration skills within an international team.
• Hybrid working schedule with presence required in the Hunt Valley, MD office some days of the week.
• May be required to travel domestically and internationally a couple of times a year.