Ask Media Group
is hiring
Data Analyst
About Our Company
Home to the iconic Ask.com website and headquartered in Oakland’s thriving downtown, Ask Media Group is a collection of websites that help curious people find the information they need. Our growing portfolio of websites helps our users discover everything from bathrobes to tax forms, and we thrive on the challenge of developing a wide variety of sites that address everyday questions, no matter how large or small. Our team knows how to not only create but profitably grow digital properties to meaningful scale, touching the lives of millions of people each day. Ask Media Group is owned and operated by IAC (NASDAQ: IAC).
Founded as Ask Jeeves in 1996 and re-named Ask.com in 2005, Ask.com has spent the last 20 years committed to its mission of increasing personal knowledge by empowering people with answers. Our collection of websites now comprise of the Ask Media Group.
We’re from Oakland. We embrace our East Bay location and the iconic role we play in Oakland’s blossoming tech scene. We’re made up of a bunch of small teams who work closely together to tackle big challenges and pursue exciting opportunities. We teach each other, support each other, and strive to make our work environment a great place to learn and grow—individually and collectively. We take every opportunity to give back to our backyard and global community.
To provide a fast, accurate, and reliable online experience to hundreds of millions of people each month, we build technology for speed and scale that exceeds the capability of most other online media companies.
Our technology helps us explore opportunities to acquire web traffic, provide satisfying user experiences, and profitably monetize every session, and do so in a way that can be scaled massively and efficiently.
Job Description & Responsibilities
Ask Media Group is looking for a San Francisco Bay Area-local Business Data Analyst to help us grow our AMG properties. In this role, you’ll work collaboratively with the AMG analytics team and business stakeholders to both conduct analysis on traffic/marketing/system health trends as well as use data insights to help determine our optimal site layout to drive user retention and monetization.
What You'll Do
- Scope – Ask Media Group acquires users across search, content, email, and social channels driving traffic to a host of different landing pages. You’ll use your experience in analytics, web traffic trends, and A/B testing to boost volume and optimize the user experience across channels.
- System monitoring – You’ll use our host of internal/external tools to help maintain and monitor our most vital systems to ensure that crucial systems remain healthy and that use patterns are well known for the sake of future planning.
- Business partnership – You’ll work closely with marketing, product, and development teams to best understand their tactics, initiatives, and goals. You’ll use your in-depth knowledge of business goals, methods, and tactics to choose the best analytic method and approach.
- Analysis ownership – You’ll own projects from beginning to end, providing an analytic or test plan, compiling data and/or interpreting results and then delivering results to stakeholders of diverse backgrounds / levels. You are responsible for both the analytic results themselves, as well as ensuring that stakeholders understand the results and utilize the findings.
- Statistical testing – You’ll conduct formal statistical analysis on website trends and especially on the results of A/B tests in coordination with product and development teams. You’ll use statistical best practices to: prepare data for analysis, verify assumptions for stat testing, conduct analysis and be prepared to defend your method and findings to a diverse audience.
- Reporting pipeline – Create and maintain reports on site performance and A/B testing results. You are both the creator and consumer of reports and KPIs, being responsible for data accuracy and timeliness, but also using insights derived from them to determine further areas for investigation and to drive the future direction of product efforts.
- Stakeholder communication – Deliver performance summaries that clearly and concisely articulate analytical findings. Be prepared to explain, defend, or revise your analysis in the face of new data or new perspectives.
Requirements
What You Bring To Us
- B.S. or higher in a quantitative field (e.g., statistics, finance, economics, mathematics, computer science)
- M.A. or higher degree preferred
- 3+ years of analytics experience - Experience in web analytics, especially content and search site metrics / KPIs
- 2+ years of experience in A/B testing - Versed in parametric / non-parametric statistical analysis plus 1+ years’ experience in applying findings to business problems
- Must have advanced knowledge of SQL
- Experience in trend analysis / outlier detection
- Skilled in Excel, PowerPoint, Looker, Tableau (or similar dashboard software)
- Experience with Python or R is preferred
- Track record of demonstrating initiative and independent thinking
- Speed, resourcefulness and a go-getter demeanor. Moving quickly and executing to allow for continual iteration is a core qualification of our team.
- Willingness to supply new insights and articulate them to a variety of partners and not just execute on existing ones.
- A love of data - you go get the data you need and turn it into an insightful story. You know how to convert data into decisions without getting stuck in paralysis by analysis.
- Strong oral and written communication skills
What we offer
The salary range for this position is $70,000 - $115,000 annually. The base salary range represents the anticipated low and high end of the salary range for this position. Actual salaries may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Ask Media Group’s total compensation package for employees. Other rewards include annual bonuses, and short and long-term incentives.
In addition, Ask Media Group provides a variety of benefits to employees, including a remote work model, flexible paid time off for salaried employees, health insurance coverage, life and disability insurance, a generous 401K employer matching program, tuition reimbursement, charity gift matching, free Care.com membership + subsidized rates for childcare, pet insurance, and more.