Overview
The Business Analytics Co-Major is an applied program that complements a primary major. It shapes students into data-driven professionals that can identify problems, develop solutions, and communicate findings, without a deep scientific background. Three separate but related areas emerged in the last decade: data science, big data and data analytics. Our business analytics program intersects with elements of all three areas, emphasizing business applications and business skills but without the deep programming and machine learning skills that are required of data science.