Yum! Brands
is hiring
Senior Data Analyst
About Our Company
Yum! Brands, Inc., based in Louisville, Kentucky, and its subsidiaries franchise or operate a system of over 55,000 restaurants in more than 155 countries and territories under the Company’s concepts – KFC, Taco Bell, Pizza Hut and the Habit Burger Grill. The Company's KFC, Taco Bell and Pizza Hut brands are global leaders of the chicken, Mexican-style food, and pizza categories, respectively. The Habit Burger Grill is a fast casual restaurant concept specializing in made-to-order chargrilled burgers, sandwiches and more.
What makes Yum! a great place to work? It's our people. As the world's largest restaurant company, we invest in people capability so that our global workforce can make the most of their careers. With ongoing opportunities for personal and professional success, we've built a culture that rewards and recognizes great effort while providing the flexibility that is so important to all of us.
Job Description & Responsibilities
As a CRM / Customer Engagement and Retention (CER) Data Analyst, you’ll closely support the CER team in making data-driven decisions about marketing campaign execution. This position will own critical analyses and integration projects from beginning to end, including opportunity identification, problem scoping, analysis framing / execution, and synthesizing results to project stakeholders as well as internal leadership.
- Analyze CRM & Loyalty campaigns to provide actionable recommendations to the CER team
- Identify areas of opportunity based on Loyalty/CRM analytics, customer segmentations, deployment tactics and audience targeting
- Assist in creating test and learn plans to facilitate tactical optimization and strategic changes to our programs to increase customer annual value (CAV)
- Partner closely with data science and loyalty vendor partners to monitor critical KPI’s
Requirements
EDUCATION
Bachelor’s degree in computer science, marketing, databases, or a related field with 4+ years of experience working in analytics positions in performance-driven marketing, e-commerce, or consulting organizations.
Minimum Requirements And Experience
- Master Level of Experience using SQL; able to easily query complex data and construct data models as needed and experience working with relational databases (Snowflake), query authoring (SQL) as well as working familiarity with a variety of databases
- Comfortable with multi-faceted analytics projects, integrating data from multiple sources, and synthesizing & presenting actionable insights from a variety of data-points
- Working knowledge of a CDP (Treasure Data, Twilio, Bloomreach, Convertlab, Salesforce Data Cloud, etc.)
- Working knowledge of at least one commonly applied BI tool (Tableau, Power BI, Domo, etc.) Digital Marketing -tools (e.g. Braze, Punchh, etc.) and Project Management tools (e.g. Atlassian, Jira, etc.)
- Experience with data management and manipulation tools (Python, Scala, or R) and a desire to learn more
- Excellent communication skills with a record of successfully advocating to turn insights into action, as well as the ability to synthesize quantitative results to determine implications and make actionable strategic recommendations
What we offer
Salary Range: $108,700 to $136,300 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate’s location, experience, and other job-related factors.
Benefits: Employees (and their eligible family members) may enroll in the following types of insurance coverage: medical, dental, vision, legal, and accidental death and dismemberment, as well as FSA/HSA (depending on enrolled medical plan). Yum! also provides short-term disability, long-term disability, and life insurance. Employees may enroll in our 401(k) plan. Yum! provides 4 weeks of vacation, paid sick leave, 10 paid holidays, a floating day off and 2 paid days for volunteer time each calendar year.
